THE ESQ METHOD

Spearheaded by our proprietary iDent technology, Esquire Advertising is revolutionizing the adtech space with cutting edge geolocation tools and advanced dashboard analytics. Our GeoFraming technology combined with our unique market outreach verticals allow businesses to engage their target consumers from the bottom up with a level of specificity unparalleled in the adtech space.

THE ESQ METHOD

Spearheaded by our proprietary iDent technology, Esquire Advertising is revolutionizing the adtech space with cutting edge geolocation tools and advanced dashboard analytics. Our GeoFraming technology combined with our unique market outreach verticals allow businesses to engage their target consumers from the bottom up with a level of specificity unparalleled in the adtech space.

OUR TECHNOLOGY

Esquire Advertising Digital Neighbors Campaign Strategy

What Is Geoframing?

What Is Geoframing?

Our famous tech allows you to capture consumers’ device information while they are out and about. This is done by using Geo-Framing targeting technology. By mapping the area, we can identify any device (smartphones, tablets, laptops) after they leave a specific location, and continue to target them with digital ads across all of their digital devices.

All of this is accomplished without the use of cookies!

Learn More About Geoframing

GEOFRAME LOCATIONS

Map a specific location at a specific time

GRAB DEVICE INFORMATION

We can identify any device at that location

TARGET THESE DEVICES

Target them with digital ads across all digital devices

GEOFRAME LOCATIONS

Map a specific location at a specific time

GRAB DEVICE INFORMATION

We can identify any device at that location

TARGET THESE DEVICES

Target them with digital ads across all digital devices

Geofencing vs. Geoframing

While GeoLocation technologies have innovated the advertising space, we at Esquire sought to improve on these technologies. Our GeoFraming approach takes this tech to the next level. We are able to create hyper-specific audiences and eliminate the noise seen in traditional GeoLocation technological approaches. Our attention to detail creates high impact campaigns for our clients.

The Esquire Dashboard

Easily access & review campaigns through the Esquire Dashboard built around specific store needs and market strategies. We will continuously work to optimize your marketing campaigns to ensure our clients that they are getting the most out of their marketing budgets.

Our technology and specialization in the Furniture & Mattress Industry gives us a distinct advantage. Our clients are able to effectively target consumers and match their ad campaign to in-store sales. We are the premier choice for digital advertising!

Ready To Grow Your Business?

Unlock your business’ growth potential with trackable ad spending, near real time data report analysis readily available through your phone! Become a client today to harness the true power of Esquire Advertising and the ESQ Dashboard today!

Learn More About Our Dashboard

What Is iDent Technology?

Esquire’s iDent Technology has become one of the premier advertising technologies on the market. So, what does it do?

iDent Technology is an advanced proprietary toolkit that allows our team to observe the internet connected devices at a physical location and match it back to a household. We can then target individual consumers at the household level by identifying and targeting all the internet connected devices used at that location.

95% ACCURATE

95% or greater confidence level

REAL HUMAN TRAFFIC

Eliminate fake traffic

ONE-TO-ONE

Connect at the household level

95% ACCURATE

95% or greater confidence level

REAL HUMAN TRAFFIC

Eliminate fake traffic

ONE-TO-ONE

Connect at the household level

Why Use iDent Technology?

Esquire’s iDent Technology is not only a powerful tool that can be used to create highly effective campaigns, but it also eliminates wasted advertising dollars. We can narrow in on the people that are most likely to buy in your market and drive them into your store while reducing spend.

Average Audience Return On Ad Spending

NEW MOVERS

10
Avg. ROAS

TARGETED LIST

12
Avg. ROAS

COMPETITORS

14
Avg. ROAS

FRIENDS & FAMILY

15
Avg. ROAS

DIGITAL NEIGHBORS

17
Avg. ROAS

NEW MOVERS

10
Avg. ROAS

TARGETED LIST

12
Avg. ROAS

COMPETITORS

14
Avg. ROAS

FRIENDS & FAMILY

15
Avg. ROAS

DIGITAL NEIGHBORS

17
Avg. ROAS

OUR AUDIENCES

NEIGHBORS

Digital Neighbors takes the addresses of your past customers and serves their physical neighbors with digital ads for your store. This is the most efficient way to target a demographically similar audience to your current customer.

LEARN MORE

COMPETITORS

Geo-Framing takes advantage of real-life consumer behavior. We are able to capture consumers while they are actively in-market shopping and target them with ads for your store.

LEARN MORE

NEW MOVERS

Most furniture purchase decisions are made in the 30-day window before and after moving. We have a live feed of data that connects you to New Movers within hours of them moving in.

LEARN MORE

FRIENDS & FAMILY

Our Geo-Framing technology can identify the devices belonging to friends and family members that have visited the household of a recent purchaser and interacted with your products. Target this audience and inspire them to shop.

LEARN MORE

TARGETED LIST

Convert your Direct Mail list or any other list of addresses into a digital campaign that compliments your existing marketing efforts.

LEARN MORE

PAST CUSTOMERS

Export address lists from your company CRM data and use it to create effective digital campaigns for your most loyal customers.

LEARN MORE

CONTACT US

STOP MARKETING BASED ON A GUESS, START MARKETING BASED ON THE DATA

Esquire Advertising is more than just an agency with powerful digital marketing tools, we are a company of hardworking industry professionals that take great pride in their work. If you are interested in learning more and would like to take the next steps, please feel free to reach out to us and a representative will be in touch with you shortly.

CONTACT OUR TEAM

STOP MARKETING BASED ON A GUESS, START MARKETING BASED ON THE DATA

Esquire Advertising is more than just an agency with powerful digital marketing tools, we are a company of hardworking industry professionals that take great pride in their work. If you are interested in learning more and would like to take the next steps, please feel free to reach out to us and a representative will be in touch with you shortly.

CONTACT OUR TEAM