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GEOFRAMING

Our famous tech allows you to capture consumers’ device information while they are out and about. This is done by using Geo-Framing targeting technology. By mapping the area, we can identify any device (smartphones, tablets, laptops) after they leave a specific location, and continue to target them with digital ads across all of their digital devices.

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GEOFRAMING

Our famous tech allows you to capture consumers’ device information while they are out and about. This is done by using Geo-Framing targeting technology. By mapping the area, we can identify any device (smartphones, tablets, laptops) after they leave a specific location, and continue to target them with digital ads across all of their digital devices.

DOWNLOAD ONE SHEET

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GEOFRAMING VS. GEOFENCING

While GeoLocation technologies have innovated the advertising space, we at Esquire sought to improve on these technologies. Our GeoFraming approach takes this tech to the next level. We are able to create hyper-specific audiences and eliminate the noise seen in traditional GeoLocation technological approaches. Our attention to detail creates high impact campaigns for our clients.

A composite with an image of a map emulating geofencing technology, and a brief text description of geofencing's capabilities which states the following: - uses cellular towers to define a general targeting area - requires consumers to manually opt in for targeted ads - requires location services to be turned on - accurate within 100-200 meters - broad fencing can be inaccurate, leading to wasted advertising impressions and dollars A composite with an image of a map emulating geoframing technology, and a brief text description of geoframing's capabilities which states the following: - uses latitude and longitude to frame a specific location - takes advantage of past user opt-in data to target users - accurate within 1 square meter - can target devices tracked at framed areas from the past 6 months
A composite with an image of a map emulating geofencing technology, and a brief text description of geofencing's capabilities which states the following: - uses cellular towers to define a general targeting area - requires consumers to manually opt in for targeted ads - requires location services to be turned on - accurate within 100-200 meters - broad fencing can be inaccurate, leading to wasted advertising impressions and dollars A composite with an image of a map emulating geoframing technology, and a brief text description of geoframing's capabilities which states the following: - uses latitude and longitude to frame a specific location - takes advantage of past user opt-in data to target users - accurate within 1 square meter - can target devices tracked at framed areas from the past 6 months
GEOFRAMING ONE SHEET

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If you are interested in learning more and would like to take the next steps, please feel free to reach out to us and a representative will be in touch with you shortly.

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CONTACT OUR TEAM